Monday, September 13, 2010

Hermès x Colette: J'aime Mon Carré

Hermès pour toi. Hermès pour moi.
Streetstyle fashion websites are huge now and Hermès has joined the party. Their new website "J'aime Mon Carré" (French for "I Love My Scarf") features girls from New York, London, Paris and Tokyo wearing Hermès scarves. I hope this website inspires more girls in Los Angeles to wear scarves - so chic. The lack of love for Los Angeles on J'aime Mon Carré's website is proof that we don't wear them enough here. My French mom rarely leaves the house without one on...
Hermès is releasing a special "J'aime Mon Carré" silk scarf collection with Colette on September 27th.
Also check out their new Fall/Winter 2010 ad campaign video "La Vie Comme une Conte" (Life as a Fairytale): here. So hot.